The Video shows how our Soft, Medium and Firm pillows respond to compression.

Feather pillows like our Classic feather pillow is 75% feather and only 25% down. Feather pillows are heavier than down pillows and love to be scrunched up or folded into the perfect sleeping position either under your head, between your knees or behind your back. Since feather pillows contain feathers it is not uncommon for a feather or two to sneak there way out during all the scrunching and folding. Some say it's good luck when a feather pokes its way through and that you should make a wish.

Goose down pillows are made of down clusters which are much lighter and last longer than feathers. Down pillows have had the large feathers separated out during the sorting process and contain few if any feathers that would normally poke through a typical feather pillow. A down pillows quality is determined by the fill power of the down clusters used to make the pillow. Our down pillows come in your choice of 600 fill power, 700 fill power or 800 fill power and your choice of either soft, medium, firm or extra firm.

Snuggle Soft™ pillows is our Private Label Collection of the finest luxury down pillows and feather pillows available. They are hypoallergenic, like all our down products, but made with a luxurious and traditional 300 thread count all white Egyptian cotton shell.

Natural Nights pillows is our Private Label Collection of eco-friendly pillows for those with skin sensitivities. The 312 thread count Egyptian cotton shells are all natural in color, not white as seen below, because all the dyes chemicals and fire retardants have been removed from the cotton leaving an all natural cotton fabric for those who may be sensitive to cotton or have skin sensitivities.

Stomach Sleeper Pillows: Soft Pillows

A soft pillow for a stomach sleeper provides both support for your head while you sleep but also helps maintain a comfortable spine angle. Something else to consider is the firmness of your bed. The softer your bed the softer your pillow should be. If you sleep on a softer bed, perhaps a pillow top; quilted or have one of our made-to-order feather beds on top of your bed this implies that you will 'sink' or sleep lower in your bed in which case you may look for a soft or medium pillow to maintain your spine angle while you sleep.

Back Sleeper Pillows: Medium Pillows

Again the idea of a pillow is to maintain you spine angle while you sleep so that your neck and back muscles can relax so back sleepers may need to consider other issues like where you rest your head while it's on the pillow. For example do you sleep with more of the pillow down your back so that you have more support directly under your neck and spine while sleeping OR is your pillow closer to the top of your head pushing your chin into your chest more? Go with a medium firmness if you keep the pillow more directly under your neck and at the base of your spine and a softer pillow if keep the pillow closer to the top of your head so your chin isn't touching your chest. Don't forget about the firmness of your bed and how it's firmness may impact your spine and neck while you sleep on your medium firmness pillow.

Side Sleeper Pillows: Firm Pillows AND Medium Pillows

Side sleepers have some interesting challenges when choosing a pillow. Things to consider are how soft or firm is your bed? How narrow or broad are your shoulders? The firmer your bed the firmer your pillow. The broader your shoulders the firmer the pillow. Remember that the role of a pillow is to keep your spine angle 'straight' while you sleep AS IF you where standing upright with perfect posture. The role of your pillow for side sleepers is to fill the area between the crown of your shoulder, your outer shoulder, and your ear. That area changes depending on your shoulder width and the firmness of you bed.